It’s always fascinating to see the trajectory of beer styles coming to prominence in America. One emerging style (not yet officially recognized in the BJCP style guide) that I’m eager to track and that I think is going to make a huge splash in the US market in 2015 is […]
I confess: I’m obsessed with tomatoes, particularly in the late summer and fall. Much of my summer has been dedicated to conducting a sustained defensive action against the local squirrels to preserve my plants—a war which, I am happy to report, I am currently winning. I come by this obsession […]
It’s widely recognized that consumers are seeking more “green” options, from organic produce to low-footprint proteins. Retailers are stocking more of these products, making the sector one of the fastest-growing areas of the food business for farmers, distributors, and retailers alike. It’s a good time to be selling anything perceived […]
I have become spam. My family and friends think I was hacked because I sent them an email saying “I lost 10 pounds in just one week!” But I actually did lose ten pounds in a week . . . and here’s how you can, too! I’ve been gluten-free for […]
Smithsonian.com’s K. Annie Smith recently published a fascinating post on the improving market share of traditional instant or ready-to-drink (RTD) coffee. In the United States, those brands haven’t fared well recently; the rise of Starbucks and the specialty coffee trend have shifted consumer tastes in a more high-end direction, and […]
Trends inform and inspire all of our work. In the food industry, this means knowing when cupcakes are “out” and doughnuts are “in”; what’s happening with the FDA’s decision on the GRAS designation of partially hydrogenated oils (PHOs); and what the next hot protein ingredient will be (could it be microalgae […]
Food Safety Modernization Act Since the Food Safety Modernization Act (FSMA) was signed into law in 2011, the food industry has been faced with the prospect of greatly increased safety and transparency regulations. Today, those changes are still being rolled out—from much more frequent FDA inspections to stricter requirements for […]
Food companies confront no more sensitive topic today than the debates over genetically modified organisms (GMOs). Consumers are deeply concerned, asking questions like “What are GMOs doing to our food supply,” “Are they dangerous,” and, whether they are or not, “Should they be labeled?” Many of us have strong opinions […]
Specialty coffee is one of the biggest recent trends in beverages. Over the last couple of years, the sector has seen the founding of a new consumer-facing publication, a hot startup mail-order service, and numerous local and, increasingly, national roasters and coffee shops. Specialty coffee has gained something like the […]
Going gluten-free isn’t new to us. As a food branding agency, staying apprised of food industry opportunities and challenges is part of the gig. So, when the chance to attend Gluten and Allergen Free Expo arose, our team was delighted to plan a trip dedicated to partaking in the gluten-free […]
Our food industry friends over at IFT posted a fantastic 2013 recap/aggregation of food industry trends in America. Here are a few tidbits that we’ve been discussing internally and with some of our clients recently about eating in America. Trend: What’s most important to Americans when selecting food? Taste (89% […]
As we look to the New Year, we look forward to new projects, new partnerships, and, of course, new food trends. Here’s a look at the food and beverage trends set to take center stage in 2014. 1) Donuts: Not only have these doughy delights taken 2013 by storm (move […]
